

AI-Powered Geo-Culturalization of Visual Assets: How to Create & Adapt Images and Videos for Market Fit Adoption
Instructor: Dorota Pawlak
AI Localization Trainer
LocLearn
Global. Ready. Go.
About this program
Visuals don’t travel as easily as we think. An image that works perfectly in one market can confuse, alienate, or even offend in another. This hands-on, practical course shows you how to create and adapt images and videos for market-fit using the latest AI tools intelligently, responsibly, and effectively.
This is not a “how to generate pretty images” class.
It’s a real-world training on creating local-ready visuals that make cultural, regional, and commercial sense, while respecting brand rules, ethics, compliance, and business constraints.
You’ll learn how to transform existing visual assets and create new ones that resonate with local audiences, using AI as a precision tool, not a shortcut.
In this training, you’ll get hands-on experience with leading AI tools, experimenting directly with their strengths, limitations, and best-fit use cases:
Image generation & editing: Midjourney, Nano Banana, Genspark, Leonardo AI, Ideogram
Video, voice & avatars: HeyGen, ElevenLabs, Synthesia

LocLearn
Global. Ready. Go.
AI-Powered Geo-Culturalization of
Visual Assets
How to Create & Adapt Images and Videos
for Market Fit Adoption
Course schedule
Three interactive virtual live (real-time) class sessions on Zoom, with applied use case examples and class practices. Total of 6 class hours + office hours.
Rate: $500
Dates: May 21, 28 & June 4, 2026. 9:00-11:00am Pacific Time
Lesson 1: Foundations of Visual Geo-Culturalization
What it involves, how AI helps, when to use AI tools, when to avoid them, setting clear rules, ethics & compliance, risk assessment, and energy & sustainability considerations.
Lesson 2: Creating & Adapting Images with AI
Prompting for accuracy, image geo-localization workflows, brand alignment, tool comparison, refinement strategies, hands-on exercises, and scaling image localization.
Lesson 3: Creating & Adapting Videos with AI
Effective prompting, tool comparison, hands-on exercises, and choosing between subtitles, voice, or visual changes.
Best value: 20% discount in group registration of 3 people or more with promo code GROUP20: $400.00
*LocLearn participants are invited to free in-person industry networking events and career growth referrals.
*LocLearn participants get 30% discount in all GlobalSake events. View the 2026 annual event here.
Key Learning Themes
Foundations: What & Why
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What visual geo-culturalization really means
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Why visuals so often fail across markets, even when text is localized
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Where AI genuinely adds value, and where it creates risk
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When to use AI tools, and when not to
Real-World Case Studies
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Global brand campaigns using AI-generated and AI-adapted visuals
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Market-specific image and video adaptations
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What worked, what failed, and why
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Lessons you can apply instantly
Localization Strategies for Visual Assets
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Adapting people, environments, symbols, colors, food, clothing, and gestures
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Avoiding stereotypes while using culturally recognizable archetypes
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Matching visuals to target groups, regions, and contexts
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Spotting cultural blind spots before they become problems
Effective Prompt Autonomy for Control (Not Chaos)
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Writing prompts that give you actual control over outcomes
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Structuring prompts for cultural & regional accuracy and consistency
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Reviewing, refining, and scaling prompts across tools and markets
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Building prompt autonomy, not prompt dependency
Tools That Actually Matter (With Demos & Comparisons)
Image generation & editing: Midjourney, Nano Banana, Genspark, Leonardo AI, Ideogram
Video, voice & avatars:
HeyGen, ElevenLabs, Synthesia
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Strengths, limitations, and best-fit use cases
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When to combine tools, and when to keep it simple
Hands-On Practice
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Create culturally adapted images for specific markets
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Review and fix AI outputs using a practical localization checklist
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Adapt the same visual concept for multiple regions
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Learn by doing, not just watching
Those who complete the course will be able to:
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Make informed decisions on whether a visual asset needs localization & why
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Identify cultural risks, mismatches, and blind spots in images and videos
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Create and adapt visuals that genuinely feel local-ready
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Write prompts that support cultural accuracy and brand consistency
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Review and refine AI-generated visuals using a clear checklist
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Localize short-form videos using AI avatars, voice, and visuals
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Choose the right tools for different visual localization tasks
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Scale visual localization workflows across multiple markets
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Confidently collaborate with designers, marketers, and stakeholders
Who is this for?
This course is for professionals who know that localization quality goes beyond text. It’s a great fit if you’re a:
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Localization manager or localization lead
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Localization consultant or language service provider
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Content, marketing, or brand professional working across markets
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Designer or content creator collaborating with localization teams
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Translator or linguist expanding into visual or multimodal localization
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AI-curious professional looking for practical, usable skills
No design background required. Curiosity, critical thinking, and real-world experience are far more important.
Before the Course: A Short Self-Audit
You’ll complete a quick pre-session exercise to ground the course in real scenarios:
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How does your company (or your clients) currently localize visual assets?
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Which tools are used? Are they AI-powered or traditional?
This ensures we hit the ground running with real scenarios relevant to your work.
Interactive Applied Learning
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Group review of visuals
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Cultural risk spotting and mitigation
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Discussion of real challenges from participants’ workflows

About the Trainer

This course is designed and delivered by Dorota Pawlak, localization consultant, AI trainer, and founder of Localize Like A Pro.
Dorota helps localization professionals and teams use AI wisely and responsibly with what she calls a healthy dose of AI. Her work sits at the intersection of localization, technology, and real-world workflows.
With a background in:
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Technical translation and localization
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Multilingual computing
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AI training
Dorota specializes in turning experimentation into repeatable, effective practices. She has trained localization teams and language professionals in areas such as visual localization, QA, prompt design, and multimodal content adaptation, grounded always in real business needs.
San Francisco, CA. Talia Zur Baruch. talia@yewser.net


