GlobalSaké 2022

It Takes A Planet

Q1 Event: The Human Factor | 9am - 12pm PST, March 3, 2022

 Understanding our international customers within the cultural context of their regional environment

 Program

  • Warm up: "Funnies Lost in Translation." Localization gone wrong examples in everyday life scenarios

  • Culture: "Culture Code Comedy" stand up show (tbd)

  • Panel: "Love Localization." The cultural nuance in dating app dev/design in different markets. We'll explore how Lovoo--a German-based dating app--differs from US-based dating apps like Tinder and Bumble.

  • Fireside Chat: The Translation Engine: Airbnb and Translated case study. How to enable quality instant communication between hosts and travelers around the globe.

  • UX Lab: Live Qualitative International User Research. We'll run a live demo of User Experience Research for international customer segments in action. 

  • Connection: Breakout Rooms. Guided networking discussion digests in intimate settings. 

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Q1 Event: The Human Factor | March 3, 2022

Understanding our international customers within the cultural context of their regional environment. Running international user research and product market-fit analysis, then integrating the regional and cultural factors in the product performance and business strategy to maximize local adoption on a global scale.

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Q3 Event: Technology | Sept 1, 2022

AI-enhanced localization tools for optimizing multilingual applications. Neural MT, multilingual NLP, International data structuring and data hierarchy clustering. We'll explore the complex relationship between humans and machines, and how we can scale product relevancy for worldwide usability.  

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Q2 Event: Process | June 2, 2022

Circular (vs linear) auto-integrated workflows, dynamically generating the relevant experience by user geolocation and interface language in instant deploys on a global scale. The shift from English source/non-English target translation flows to English as one of the multilingual support cycles on the go. 

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Q4 Event: Geo-Fit | Dec 1, 2022

Exploring New Markets expansion with product-led growth and rounded-perspective Go-To-Market Strategy. We'll explore how companies HQ'ed outside of the US adopt different international growth strategies than US-based companies, and what we can learn from these case studies.

In 2022, each GlobalSaké event includes:

GS2022 Sponsors

We're excited to offer the "Early Bird Bundle" for your 2022 ParlamINT annual Pass! Register by the end of January to get $50 off on your annual subscription seat for ALL GlobalSaké events and in-person experiences in 2022. This is also a great holiday gift opportunity for your colleagues and industry friends!  

 

Reserve your Early Bird Annual ParlamINT Pass by January 31, 2022 to receive your discounted All-Inclusive pass, including: 

  1. All quarterly virtual events: March 3, June 2, Sept 1, Dec 1

  2. Free participation at the physical party event in San Francisco (date TBD)

  3. Free participation in all 2022 GlobalSaké "LocWalks" physical experiences offered in different geolocations.

  4. Free library access to all past/present presentations--video recordings from 2020-2022 events